PAKTURK ENTERPRISES (Pvt.) LIMITED


PakTurk Enterprises (Pvt.) Limited (PTE) was established in 1977 as an airline sales, marketing and handling company to provide the best possible exclusive service to its principal clients.

PTE is one of those old, well established commercial aviation companies in Pakistan which has attained its prestigious position in the market place through outstanding performance. It is considered to be a model organization amongst other travel companies of its kind, as it consistently sets and attains high standards of service to its customers and principal airlines.

PTE is one of the most well managed, efficient and progressive organizations of its kind in the country. It is fully equipped with the complete infrastructure to provide outstanding sales and service to passenger and cargo countrywide, while maintaining an excellent image of its principal airlines and its own professional competence.

Principal Clients
PTE represents TURKISH AIRLINES as their GSA in Pakistan.
PTE has been General Sales for Turkish Airlines in Pakistan for the past 28 years. Ever since this appointment it has met every revenue target set by the principal airline and has outstandingly managed all aspects of its GSA business to the complete satisfaction of its prestigious client.

Against the background of this excellent service record, as well as its financially sound and professionally efficient status, this company can be recommended without any hesitation to act as the GSA in Pakistan for any reputable airline.

Infrastructure
The corporate headquarters are situated in Strachen Road, Karachi, with three branch offices in Karachi, Lahore and Islamabad.

Sixty-three experienced and dedicated personnel throughout the country are backed up by computerized accounting, reservation and other related services at all company offices. These offices are fully equipped with the infrastructure required to successfully manage both passenger and cargo business for it principals. At the branch offices in Karachi, Lahore and Islamabad, business is conducted directly as an airline office. However, to maximize the revenue, PTE also relies heavily on its GSAs selling activities through the majority of the 380 IATA and 1261 non-IATA licensed agencies throughout Pakistan. It is, therefore, capable of providing outstanding sales and service countrywide.

Financial Stability
Like KCL, PakTurk Enterprises (Pvt.) Limited is known for its financial strength. It has never borrowed money form any financial institution having always depended on its own resources to comfortably and punctually meet its obligations.

Ownership of Office Premises
Another unique feature of PTE is the fact that it owns its entire corporate head quarters and GSA offices. This is indicative of its firm roots and its commitment to the trade – and stands in striking contrast to all other GSA companies in Pakistan (except KCL) which operate out of rented or temporary premises.

Karachi Corporate and Sales Offices
PTE’s corporate head office is situated in Strachen Road, Karachi, which is considered to be the city’s most suitable and prestigious location for airline offices.

Its sales office, also in Strachen Road, is one of the best and most well equipped venues around – with seven large show windows of 12 x 6 feet which can be put to excellent use for display.

The corporate head office and sales office in Karachi are both situated in Strachen Road. They are surrounded by several other travel agencies and airline offices, which makes this location so well known.

Branch Offices:
Lahore Office
PTE’s sales and ticketing office in Lahore is situated right next to KCL’s office in the well-known Imtiaz Plaza close to Emirates Airlines’ offices. This office with its large show windows is fully equipped and functional and surrounded by a wide variety of airlines and travel agency offices, making it a prestigious and easily accessible address.

Islamabad Office
The Islamabad office is situated in the best business location of the city centre. Equipped with large show windows, it is right next to KCL’s office and very close to that of Air France.

Customer Liaison
The success of PTE’s customer liaison lies in its large database of customer profiles and the high mobility of its front line sales teams and management, who are equipped with phones and cell phones. These factors enable the company to provide a quality service by remaining in constant and efficient touch with all their customers.

At all levels of KCL’s and PTE’s branch offices throughout Pakistan as well as the corporate headquarters in Karachi – from reservations and ticketing to Marketing and Planning, from Customer Services to Cargo, from Finance and Management Information System to human resources – only the most experienced, qualified and motivated personnel have been appointed. All employees have extensive experience in domestic and international marketing and related fields and their work and efforts are backed up by computerized accounting and reservation services at their respective offices.

Basic Aims & Objectives of the Kashmir Corporation (Pvt.) Limited and Pakturk Enterprises (Pvt.) Limited

The companies’ achievements over the past several years have been the result of their close pursuit of the following aims and objectives:

•	To provide the best possible service to their clients through well-planed measures, asopposed to ad hoc methods.
•	To maintain personal relationships and good communication with customers as these are the most significant and effective means of succeeding in any service oriented business.
•	To maintain an equitable approach to big as well as small travel agencies and to sell at the same rate to all, aside from contractual agreements.
•	To maximize all business opportunities primarily for the benefit of its principals.
•	To provide the best possible and timely solutions to clients’ problems.
•	To constantly strive to project a better image of their principal’s airlines through the on going improvement of service standards.
•	To provide the best possible service to its corporate clients.
•	To constantly strive to increase its database with a view to improving customer service.

Since the Kashmirwalas are pioneers of the travel trade in Pakistan, KCL and PTE have the biggest customer related database in the country, which means they can reach the largest number of customers to promote any product or provide any service.

The Kashmir Corporation and Pakturk Enterprises – Most Viable Choices

Against the background of universally acknowledged criteria for the selection of suitable GSAs, and looking at their history and standing in the market place, it becomes clearly evident that KCL and PTE are the best possible choices for any reputable airline seeking a GSA in Pakistan.
The reasons are the following:

•	Established and incorporated in 1960 and 1977 respectively, KCL and PTE are the oldest and most experienced travel organizations in the country.
•	Both are run by highly motivated and experienced trade professionals, drawn from a variety of prestigious international airlines.
•	Both have relevant experience in the outstanding management of GSAs for reputable airlines.
•	Being exclusively committed to the travel trade, the companies’ owners and other members of the management are fully involved in handling and supervising their principals’ interests on a daily basis.
•	They have a long history of dedicated, honest and efficient service to principals and clients and have never deviated form the correct business ethics.
•	KCL and PTE fully understand the basic requirements of major international carriers wanting to do business with Pakistan. And when given a chance, they have made sure that the revenue objectives of their principals are fully met.